Shopify store — modest fashion

Hayati

Complete Shopify store from concept to first sale.

Hayati

Client

Hayati

Year

2026

Role

Designer & Shopify Developer

Services

Webshop Design · Shopify Development · Launch & Ops

Challenge

Hayati, a new modest fashion brand targeting the Netherlands and Belgium, needed a complete webshop: not just a beautiful design, but a fully operational sales machine. From first concept to the first shipped order.

Approach

  • Design & branding: web design aligned with the brand identity, from typography and color to banners and social media assets.
  • Shopify development: full store setup, including custom Liquid work (announcement bar, size charts, product-specific templates).
  • Domain & email: DNS configuration, domain connection with SSL, and professional email inboxes on the brand's own domain.
  • Payments: installation and configuration of payment methods tailored to the Dutch/Belgian market, including iDEAL and Bancontact.
  • Shipping: complete shipping setup with automated labels and track & trace for the Netherlands and Belgium.
  • Legal & trust: terms and conditions, privacy policy, return and shipping policy compliant with EU regulations.
  • Conversion & content: product copy, FAQ, size charts and conversion-focused page structure.
  • Marketing advice: launch guidance, social media strategy and SEO foundations (Search Console, meta descriptions, social previews).

Outcome

A professional webshop that was ready from day one. In the first week after launch, the client received 5 orders — with zero ad spend, purely through organic reach and a well-planned launch.

From first sketch to first sale: one point of contact for the entire journey.

5

Orders week 1

On time

Launch

Full stack

E-commerce

NL + BE

Shipping

Gallery

Homepage
Homepage
Product page
Product page

Want a webshop that sells from day one?

I help brands go from concept to launch — and beyond.

Get in touch →